Trendpack
After more than 20 years of business, Trendpack approached us for their first official branding process and website build. We modernised their logo, built a cohesive design system, developed their digital presence, and created a Notion workspace to streamline internal workflows.
We introduced a brand new logo mark that clearly communicates the key visuals of packaging and boxes. Around this, we built a cohesive design system that was then realised across both print and digital platforms. Trendpack then asked us to assist with digitising their internal systems, which had remained as paper. We built a Notion Dashboard that enabled each department to establish its own file and content structures, moving most of the paper documents to a digital environment for safe and secure storage. Paired with advanced filtering, Trendpack employees were able to improve their organisation and productivity greatly. We then expanded upon Trendpack's Notion system with a detailed project tracking system, whereby all incoming and outgoing orders could be tracked, paired with accompanying supplier and customer profiles. This facilitated better coordination for their internal team, minimised errors, and improved operational efficiency. Trendpack now has a professional brand presence supported by an organised operational system. The combination of a clear visual identity and improved internal workflows helps them present their services more effectively in the packaging industry.
